Val Strang started a boot camp in 1995 with the help of a friend, also a
trainer and group fitness instructor. The first boot camp originated in
Jefferson Barracks Park in South County with five participants as a
women-only camp. Catering to women, the camp soon grew to 20 participants.
A pioneer in boot camp style classes, Val’s camp was one of the first in
the area.
Val eventually took the boot camps over on her own and expanded into
Watson Trails Park, St. Catherine’s Parish, as well as Jefferson Barracks
Park. The classes quickly became very popular, but Val strictly limited
the amount of participants in each class. Strang explains, “No trainer can
properly watch more than 20 people in a class, correct their form and keep
them all motivated.” She adds, “Our dedication is to the success of our
clients, you will never feel like you are ‘just-a-number’ at our camps.”
With the expansion into Queeny Park, and St. Louis Workout Clubs, Val
disbanded the idea of a women’s-only camp, and made all camps co-ed
allowing men to take advantage of the program. (However, there are the
occasional camps that maintain the women-only status.)
As a client suggestion, the boot camps operated under the name Kick Ass
Boot Camps for three years, highlighting the camp’s no-fluff
results-driven philosophy. But in a response to the growing popularity of
the camps, Val sought to create a new corporate identity that accurately
reflected both the dramatic results, the diversity of her clients, and
accommodated the community-based boot camp locations.
Now known as, Burn Boot Camps, the client demand has made it necessary to
hire additional instructors to keep up with all of the camp requests.
So guys, welcome aboard….girls you too….together we can get a serious burn
going! Drop and give me twenty!
Copyright © Val Strang's
Burn Boot Camps LLC.